Marketing Blog

Marketing Blog


Facts About Potassium That Will Make You Go Bananas!

Published on Feb 15, 2018

In the 2015-2020 Dietary Guidelines for Americans, potassium is noted as a nutrient of public health concern. This is due to low intakes of fruits, vegetables, and dairy (1).

How Microencapsulation Benefits Your Business's Bottom Line

Published on Jul 6, 2017

Microencapsulation is a useful tool for food manufacturers. This technique allows you to create tiny particles by encasing functional ingredients—such as plant extracts, flavors, minerals, vitamins, amino acids, vegetable and marine oils, probiotics, and enzymes—in an outer coating. There are several benefits to microencapsulation. 

A Deeper Look at Personalized Nutrition in the U.S.

Published on May 23, 2017

When it comes to our diets, one size no longer fits all. The definitions of “healthy” and “natural” may be in flux and awaiting further regulation, but that doesn’t mean they aren’t on shoppers’ minds. Today’s consumers are more aware than ever before that there might be alternatives available for many of their staple foods. From sprouted grain breads to probiotic-packed kombucha, consumers are learning that they have options in the way they spend their daily calories.

Blake Powers

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