Marketing Blog

Marketing Blog


The Beauty of Biotin

Published on Jan 23, 2019

Biotin is a stable B vitamin that functions in the metabolism of macronutrients such as proteins, carbohydrates, and proteins. Other names for biotin include vitamin B7, vitamin H, or coenzyme R. Biotin is a coenzyme involved in the creation of nucleic acids and fatty acids. Additionally, biotin is an important factor in the creation of fats, specifically for adequate fat production in the body. Even though biotin is responsible for the production of fat, it is not stored in the fatty tissues. In fact, biotin is a water soluble vitamin, nontoxic, and excreted from the body. Low biotin intake causes an adverse effect of fat metabolism. (1).

Soybean Oil

Published on Apr 16, 2018

In Asian countries, the soybean is a traditional protein staple. Soybeans contain high amounts of isoflavones, which are beneficial to health. Isoflavones are compounds derived from plants that give estrogenic activity. 


From C to Shining C!

Published on Jan 22, 2018

Vitamin C, also known as ascorbic acid, is an essential vitamin. Vitamin C is water soluble vitamin, thus if an excess is consumed it is merely excreted from the body without any toxic effects. Because vitamin C is relatively unstable on exposure to heat, air, and light, it is oxidized and lost from the food item. 


Grape Seed Oil

Published on Aug 28, 2017

Grapes are a round, sweet berry found in clusters from the flowering plant, Vitis. There are three different categories of grapes. Table grapes are those commonly eaten in fruit salads, for a snack, or are used in a recipe. Raisin are dried grapes that can be eaten raw or used in baking. Wine grapes are smaller, sweeter grapes used in viniculture to make wine. 


Forage Through Borage Seed Oil

Published on Aug 23, 2017

An old folk tale exclaims that if a woman wants a man to propose, she should slip some borage into the the man’s tea to give him the courage to propose. Let’s see if borage can give you the same boldness.


Go Crazy For Cranberries and Cranberry Seed Oil!

Published on Aug 16, 2017

Cranberries are not just a fruit for the holidays, but they are a superfood that should be encouraged to be consumed all year around! Try to eat more cranberries by putting them in your muffins, oatmeal, or even put cranberry seed oil on your salad!


The Clear Truth About Beta Carotene

Published on Aug 3, 2017

Carotenoids are a group of nutrients in the vitamin A family. Carotenoids are the yellow- orange pigment mostly found in fruits and vegetables., but there are also some carotenoids in animal products such as egg yolks. Carotenoids contribute to about 68% of vitamin A that is consumed in the diet.

Eye Spy Lutein!

Published on Aug 1, 2017

Carotenoids are a group of fat soluble pigments that provide a red, orange, or yellow color to many fruits and vegetables. Carotenoids can be classified into two groups: pro vitamin A and non provitamin A compounds. Lutein is a non pro vitamin A compound belonging to a cluster of carotenoids called xanthophylls. Xanthophylls are pigments typically found in plants that display photosynthetic properties. Lutein is a conditionally essential nutrient, thus it normally produced in the body is sufficient amounts, except when the body is in a state of stress. Since lutein is a pigment, it can be used as a natural coloring agent. It gives a yellow color at low concentrations and an orange color at high concentrations. In fact, the word lutein comes from the latin word, lutea, meaning yellow. In plants, lutein protects the plants from excess sunlight by absorbing light.

Go the Long Distance with MCTs

Published on Jul 31, 2017

Triglycerides are a type of fat found in the blood and a source of energy for the body. The structure of triglycerides includes a glyceride molecule with three fatty acids attached. Triglycerides can be divided into three different types, depending on the chain length of the fatty acid chain. Short chain fatty acids triglycerides have less than six carbons, medium chain triglycerides have 6-12 carbons, and long chain triglycerides have 13-21 carbons. Long chain triglycerides are the most common triglyceride found in the diet. In this blog, we will focus on medium chain triglycerides.


Red About Lycopene?

Published on Jul 20, 2017


There are over 600 types of carotenoids in nature. However, only 50 carotenoids are sustained in food, typically fruits and vegetables. And around 25 carotenoids are actually absorbed into the human system. Carotenoids are pigments, which provide many fruits and vegetables with color. The pigments of carotenoids are yellow, orange, and red. Carotenoids are not only beneficial for the color it brings to foods, but also have nutraceutical properties. Carotenoids are antioxidants which neutralize free radicals in the body (1).